How to schedule Instagram Reels

Learn how to schedule Instagram Reels using PostFlow.

It's no secret that Instagram Reels are the number one for reaching new audiences. With PostFlow, you can schedule your IG Reels in advance.

How to schedule Instagram Reels using PostFlow

To schedule and publish a IG Reel using PostFlow, follow steps below:

  1. Log in to your PostFlow account
  2. Click Create new post button
  3. Select your Instagram account in the left sidebar.
  4. In the Instagram settings section, select Reel as the post type.
  5. Click on the picture icon and select the video to upload.
  6. (optional) Add content to your post.
  7. Select a date to publish your instagram post.
  8. Adjust other settings for the post, for example, add other Instagram users as collaborators. Lastly click Schedule post button to schedule your Instagram Reel.
  9. Hooray! You just scheduled your Instagram Reel.

Reels video specifications:

  • recommended aspect ratio 9:16
  • recommended upload size: 1080x1920 pixels
  • supported video formats are .mov and .mp4
  • duration: 3 sec to 15 minutes (recommended 5 to 90 seconds)
  • file size: 512MB maximum

How to upload Reels cover - thumbnail

If you don't upload a cover, Instagram will select it from the video, so a cover isn't necessary.

Reels cover image specifications:

  • recommended aspect ratio 9:16
  • recommended upload size: 1080x1920 pixels
  • format jpeg (.jpg)
  • file size: 8MB maximum

Instagram Reels cover recommendation

Instagram will display the cover in multiple resolutions across the app. Remember that the Reels you share on your profile will get cropped to 1:1 in your grid feed and 4:5 in the Instagram Home Feed.

We recommend using an image size of 1080×1920 pixels and keeping important info within the central 1:1 area.

Instagram Reel cover - safe zone
Instagram Reel cover - safe zone

Why should you care about Instagram Reels covers?

Investing time in creating a custom cover for your Reels will have a great visual impact and attract your audience to watch.

It will increase your views, provide clarity for your followers about each Reel's content, and establish consistent branding that enhances the appearance of your feed.

How to share Instagram Reel to Facebook

Sharing your Instagram Reels to Facebook is super simple with PostFlow. Simply choose your Facebook account when creating your post.

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