Evergreen content is content that remains relevant and valuable over an extended period, requiring minimal updates. This type of content is often informational or educational, providing long-term value to audiences and helping drive consistent traffic.
Benefits of evergreen content
Evergreen content attracts ongoing traffic, improves SEO, and is cost-effective since it requires fewer updates than time-sensitive content.
Examples of evergreen content
Examples include how-to guides, tutorials, and articles that provide long-lasting information rather than being tied to specific events or trends.